Welcome to Point Content Marketing! I’m glad you’re here.
My name is Anna Spooner, and I’m passionate about helping you discover your unique message and get it out into the world.
Entrepreneurs of all types struggle to figure out how to get their business noticed and bring in customers. Often, they don’t know exactly what their unique message is. Business owners know what they do, but learning how to phrase that into a marketing message in a completely different animal.
In addition, small businesses and marketing firms face huge challenges as they grapple with demand for fresh content. You need blog posts and a strong website to make a name for yourself and stay relevant online. In order to keep your rankings high and your visitors coming back, you need great written content – regularly. More regularly than you have time for, in most cases.
You also need sales copywriting – in print, online, and especially in email. Far from being “dead”, email marketing done right returns $44.25 for every $1 spent. If that’s not a great return on investment, I don’t know what is! But to take advantage of it you need someone who understands sales copy – what works, what doesn’t, and how to get the attention of the maximum number of readers every time.
That’s where I come in. On the Point Content Marketing blog, you’ll find tips and best practices, along with current trends in content marketing. On my Services page, you’ll find concrete ways I can help you meet your goals. I provide consulting to help to formulate and position your marketing message. I can provide regular blog content for your site, and I also create excellent sales copy for your print, web, and email campaign needs.
Point Content Marketing is here to help you succeed. Dive in to the blog to see the latest marketing tips, or check out my services to see how I can help directly. And of course, if you need anything at all, you can contact me any time.
Let’s get started today creating your distinctive marketing message and getting it out to the world!