by Anna Spooner | May 30, 2013 | Finding Your Voice
Welcome to the final installment of the Finding Your Voice Series! I hope it’s been informative and helpful for you. So far we’ve talked about helping your clients know who they are, identify their unique offering and perspective, and target their voice toward...
by Anna Spooner | May 28, 2013 | Finding Your Voice
I apologize for posting late in the day – the long weekend made today tough! So far in this series I’ve talked about making sure your clients know who they are as a company and a brand. As a company, it’s important to know who you are, what your history...
by Anna Spooner | May 23, 2013 | Finding Your Voice
Welcome back to the Finding Your Voice Series! In today’s installment, we’ll be looking at helping your clients understand their unique offer and personality. Every marketing firm worth their salt knows that the first step to helping any client is identifying a USP...
by Anna Spooner | May 21, 2013 | Finding Your Voice
Welcome to the Finding Your Voice Series at Point Content Marketing! This two week series is about helping your clients understand their voice and point-of-view. Then, we’ll cover tips on how to convert that point of view into compelling content. This process is...