Do you ever wonder why leads reach out to you, but then don’t answer when you respond? An article from the Harvard Business Review might help you. They found online leads go cold shockingly fast – and most companies don’t reach out fast enough to save them. Fortunately, you don’t have to be online 24-7 to capture these quick-to-die leads – automation can save your bacon.
Social media is a great way to expose new people to your products and generate new leads. Figuring out how to do so efficiently is tough. Figuring out how to automate your efforts is tougher, but it is definitely worth the effort.
Fortunately for you, no effort on your part is required. I found a match made in marketing heaven, and I’m ready to tell you all about it. What is it? Twitter Lead Cards with an Infusionsoft integration! Let’s break down the steps you need to take to make this marketing magic happen.