What is considered success on social media these days? An army of followers? Tons of Re-tweets? Lots of Likes? Nope, nope, and nope.
Even in this new age of digital marketing, you’re still chasing a good old fashion ROI in your marketing efforts. Too many small businesses mistake activity with accomplishment—especially on social media.
Let’s take a look at how to achieve and measure your message’s reach on social media.